From schooling to civic engagement, Asian-Americans are using wireless to enhance their lives every day. With more than 17 million Americans identifying themselves as Asian-American, this large and growing portion of our population represents an important segment of the United States’ population. And there’s no doubt about how Asian-Americans feel about wireless technology. According to our 2013 Asian-American Consumer Survey, 92% of Asian-Americans consider their wireless service essential to their everyday life. Compared to the total U.S. population with 78% of consumers considering their wireless service essential, it is clear that Asian-Americans are opinion leaders when it comes to wireless technology. With all of the new capabilities wireless offers (personal finance, social media, instant news, etc.), it’s no wonder that Asian-Americans are taking advantage of a fully wireless life.
Our survey also shows that 70% of Asian-Americans have or would consider giving up their home landline phone and only use a wireless phone. Connecting with family and friends, working on furthering a career, staying in touch with your community – all of these are reasons to go wireless and Asian-Americans are trending towards being connected in all aspects of life. In terms of school and wireless life, 63% of Asian-Americans who we surveyed have a family member who used a wireless device for education or school. This is considerably more than the general population who reported 33% of their households using a wireless device for educational purposes. Much more than half of the population of Asian-Americans has taken advantage of the ability to be flexible in their learning at any age with the power of wireless.
Looking ahead, there are policy issues that affect all Americans, and there are tools we can use to make sure our voices are heard. In fact, Asian-Americans have been using their wireless devices more and more for advocacy work. According to our survey, 36% of Asian-Americans use their wireless device for civic engagement. Again, Asian-Americans stand out against the general population, which only reported 10% of consumers using their wireless devices for civil engagement. Sending an e-mail to a public official, signing a petition, making a donation, and just making a difference can all be done from a wireless device now. The infinite flexibility and convenience afforded by wireless communication is empowering U.S. mobile consumers, particularly Asian-Americans, to use the technology for a more efficient and satisfying lifestyle.
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