Like so many of you, I’m getting fired up to watch the Super Bowl this Sunday. So when I came across this Harris Interactive study on Mashable that looked into what we think we’ll be doing with our mobile devices during the game, I wanted to check it out. Turns out nearly half of my fellow football fans plan on checking their phones at least 10 times during the big game (and with all of the Words With Friends games I have going simultaneously, I think I’ll be upwards of that).
The author makes an interesting point when he highlights the fact that most people who plan on checking their phone often don’t expect to be doing it in the middle of the game’s action. This means they’ll be checking out their phones during those big expensive commercials, so maybe it’s the mobile advertisers who might ultimately get fans’ attention. Anyway, take a look and see how you stack up. And check back with us next week to let us know how you managed your mobile device during the game, or whether the only connections you really cared about were the ones from Tom Brady or Eli Manning!
(Photo credit: Elvert Barnes, Creative Commons license.)


